24th International Molecular Med TRI-CON

19-24 February 2017

24th International Molecular Med TRI-CON

Cece O’Connor, Invetech Global Director of UX Strategy and Design, will be giving a presentation on Designing for Humans in Point of Care Testing on Day 1 of the Point-of-Care Diagnostics symposium track at the International Molecular Medicine Tri-Conference in San Francisco, CA.

Presentation Overview

Thursday, February 23, 2017 at 10:15 am
Successful POCT integration into health systems incorporates a deep knowledge of the people involved. Human-Centered Design Research uncovers powerful insights into user needs, leading to innovative, intuitive workflows and digital interactions. During her presentation, Cece will outline challenges faced with POCT design along with User Experience (UX) techniques that can be used to drive differentiated, streamlined experiences.

About the Presenter

CeCe O’Connor is responsible for leading a team of UX Design Engineers in researching and designing the end-to-end user experience for diagnostics and consumer healthcare products and systems. This approach drives innovation and design in a rapidly changing environment to provide simple workflows and intuitive interactions that benefit stakeholders and businesses.

Prior to joining Invetech in August 2016, Ms. O’Connor was Managing Director of Panorama Innovation, an innovation and design consultancy. She has also led innovation, transformation and design initiatives for Callaway Golf and Gillette.

Ms. O’Connor has a bachelor’s degree from the University of San Diego and studied design communication at the Art Center College of Design. She graduated from the Executive Program at UCLA Anderson and has lectured on Design Research and Organizational Modeling at Northwestern University and IIT Institute of Design - Chicago.

Meet with Invetech at the Molecular Medicine Tri-Conference

Several members of our Diagnostics Group will be in attendance to connect with clients and industry experts, and also to learn about important new developments in the evolving areas of diagnostics. If you’d like to arrange a meeting with Invetech during the event, send us an email and we can schedule a time.